hey everybody, i choose the web site of Kmart.
k mart is one of the largest companies in the United States, when i went in the web site it was all very clear. everything was devided in to section that were easy to follow. all the merchandise was divided in categories so is easy to find what you are looking for.
in the main page, K mart had all of the new product the have, and during this time everything was related to Valentine's day. there was also a search engine you the consumer can find specific product. at the top there were all the small companies that work together with Kmart.
the very first thing you read on the web site is "shopping cart", inducing you to buy products right away.
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